About The Man Behind The Collections

You want to learn more about the man behind Waylan Design Collections. Like most artists, I have a passion for creating and trying to find new ways to get my ideas out of my head. I worked in a gallery for 3 1/2 years, where we would take matted prints and extend part of the print onto the mat. It challenged me because we had to match the color and the style of the matted artwork print. That is where I fell in love with watercolor, and I tried other media, but always went back to watercolor. I even developed a technique that I called watercolor etching that I painted in one direction.

After working with watercolor for years, I found another love, and that was doing digital art. When I started my digital artwork path, it was still not accepted as an art form. It was still below the level of photography at that time. I didn't completely mothball my traditional watercolor style. I came up with the idea of combining digital and traditional types of painting. I generated a series of three pieces that I called the Three Elements. The backgrounds are done in a 3D program, then printed out. I painted the main subject in my watercolor etching technique. I entered some juried art shows that I did pretty good at and even sold some pieces.

Everything was going pretty well until the 2008 financial crisis happened. The artwork sales crashed, and I needed to figure out another creative way to move forward. One of those was to focus more on my graphic design side and build a business. That's where I developed the name Waylan Designs, and now it's called Waylan Design Group. I changed the name to the group because I wanted to build it from a one-person to many people.

In 2013, I put my art career on hold because I had an opportunity to help a local watercolor artist build her art career. With my graphic design and printing background, I became her production manager. We did this for over five years, building her brand, and we did pretty well getting her name out there. Then she moved to Colorado, and that was the end of that adventure.

After that adventure ended, I needed to reevaluate some things. The first was to build up my skills to find a different direction to take my career path. One path was to focus more on my freelance career to help others see their dreams come true. The other route was to put my designs on products to sell.

Well, that's a little about me and my history. You're asking yourself how you can support me, and the answer is to buy my products.

Thank you for taking the time to read.

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